Blue Origin, the rocket company founded by Jeff Bezos, has announced the date of its first commercial passenger mission, July 20, and has announced that one of the first passengers will be the winner of an online auction to benefit Blue Origin’s foundation, Club for the Future, whose mission is to inspire future generations to pursue careers in STEM and to help invent the future of life in space.
Anyone can bid on the company's website.
Since announcing the auction, it has been revealed that Jeff Bezos himself will be a passenger on the first flight, and the current high bid, as of 8 June, is reported as $3.8 million.
The bidding concludes with a live online auction on June 12th.